Posts by hayden

Ep. 139 – A Well-Planned Solo Launch – with Katie Floyd

Katie Floyd is one of the hosts of the Mac Power Users podcast, which I listen to religiously (and it was actually part of the reason I started the show). She’s sadly stepping down as host, but I want to celebrate and remember her tenure on Mac Power Users by sharing this conversation I had…

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Ep. 138 – How to Build a Better Online Presence & Develop a Message That Sets You Apart – with Viveca Hess

Viveca Hess is the CEO and founder of HessConnect, a full-service legal marketing service for estate planning and business attorneys who want to find more qualified clients. Viveca herself has nearly a decade of estate planning and business experience that gives her a unique insight into the needs of these businesses, as well as the…

Ep. 137 – Unleash Your Persuasive Superpowers – with Jeff Tippett

Jeff Tippett is a professional speaker who coaches on persuasive communications and the author of a new book called Unleashing Your Superpower: Why Persuasive Communications is the Only Force You Will Ever Need. As attorneys, we’re always in the business of persuasion, so pay attention because Jeff has some phenomenal tips for building trust and…

Ep. 136 – How Technology Supports a 22-Year-Old Solo Practice – with Joe Breshears

Joe Breshears is a fellow estate planning attorney with over two decades of solo experience, and today we’re going to learn how he’s using many pieces of interconnecting technology to provide high-quality support for his clients and improve productivity for himself.   We also discuss a tool that was new to me, Doodly, a software…

Ep. 135 – Growing a Law Firm Through Mergers & Acquisitions – with Ross Albers

Ross Albers returns to the show to talk about the unique strategy he has adopted to build his practice: mergers and acquisition. Ross has been successfully acquiring other law firms for about two years now, and I was just fascinated with how it all works.   I ask about everything from valuing a law firm…