349. Be a Specialist with James Grant

Today, my guest is James Grant. James is the co-founder of Georgia Trial Attorneys, a pretty sizable law practice just outside of Atlanta that focuses on personal injury, but their firm is exclusively devoted to litigating personal injury cases. And so their referral partners, are other law firms that are doing the pre-litigation work, who aren’t able, for whatever reason, to resolve the case and have to put the matter into suit. That’s what James’ firm does and they’re very successful at it. We talk about that evolution, how he went from a practicing attorney as a prosecutor, and now how he and his partner have formed this very successful partnership in trial practice. 


In this episode, Neil and James discuss:

  • The evolution from a prosecutor to a litigation personal injury attorney. 
  • Helping other lawyers make more money with less stress. 
  • The virtualization of law firms. 
  • Utilizing technology for a litigation law firm with a virtual team. 


Key Takeaways:

  • The skill set you need to run a pre-litigation personal injury practice is not the same, nor is the level of resources needed, if that case ends up going to trial. 
  • Everyone needs a unique value proposition. 
  • Clients don’t care about your physical location – they just want to have you be accessible and communicative. 
  • You can’t run a business on gut and feeling. You need to run a business on data and metrics. Your law firm is a business. 


“The number one thing that we found is you have to be a specialist. The thing that I’ve always seen, whether it’s in entrepreneurship or in school, and pretty much in any station in life, if you dabble in a little bit of everything, you’re an expert in nothing.” —  James Grant

Get in touch with James Grant:

Website: https://www.gtakg.com/ 

YouTube: https://www.youtube.com/channel/UCc6YLXt4TEKCgZluDLkzwOQ 

Facebook: https://www.facebook.com/georgiatrialattorneys 

LinkedIn: https://www.linkedin.com/in/james-grant-accidentattorneyjg/ 

Instagram: https://www.instagram.com/accidentattorneyjg/ 


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Get in touch with Neil:

Website: https://thelawentrepreneur.com/

Twitter: https://twitter.com/lawentrepreneur

Facebook: https://www.facebook.com/thelawentrepreneur/?ref=hl

LinkedIn: https://www.linkedin.com/in/tyralawfirm/

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 Show notes by Podcastologist Chelsea Taylor-Sturkie


Audio production by Turnkey Podcast Productions. You’re the expert. Your podcast will prove it.