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Starting your own practice isn’t something they teach in law school. Join me as I sit down with legal professionals to hear firsthand accounts of just how they did it.  Today, my guest is Kelsey Johnson. Kelsey is a product marketing manager for AWeber, which is an email marketing platform that quite frankly, I use and have used for years and years. Aweber is a perfect platform and they have enough robust capabilities and complexities, and technical skills that you can grow with that platform to do just about anything that a solo or small firm practitioner would ever want of their email platform. It is a delightful conversation with Kelsey, I hope you enjoy it as much as I did.

 

In this episode, Neil and Kelsey discuss:

Key Takeaways:

“That’s really the best way that you do marketing, is by trying to reach everybody on the platform that they prefer.” —  Kelsey Johnson

Resources:

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